What is Desktop Publishing?
Desktop publishing (DTP) is the design of professional-looking visual communication and promotional materials. As people usually find visual content more engaging, it makes good business sense for organisations to ensure they have well-designed print and digital publications to advertise their services and/or products and communicate their message more effectively.
Specialist design software (including Adobe Indesign, Illustrator and Photoshop) enables professional desktop publishers to create high-quality publications that consistently promote an organisation’s brand identity, logo, colour palette and font style across all its marketing materials and help to project the desired ‘look and feel’ to potential clients, customers and partners.
The Right Tool for Your Page Layout Project
Most people are able to create basic documents themselves using a word processing program such as Microsoft Word. However, for more complex documents or presentations, desktop publishers have the necessary expertise to create polished, attractive publications using specialist page layout software programs such as Adobe Indesign.
It really is a case of ensuring you use the right tool for the job. Microsoft Word is ideal for any word processing task which involves producing a document that is predominantly text-based or for creating simple pages with a straightforward layout that require frequent updating. However, for page layout designs consisting of a mixture of text and graphics, Microsoft Word is challenging to use and produce a satisfactory result. This is because placed images often seem to ‘jump around’ the page as soon as you make any changes to the text or layout. In contrast, using professional DTP software such as Adobe Indesign offers a lot more control over the final outcome for any page layout project. In this way, experienced desktop publishers are able to produce sophisticated, professional-looking publications. Moreover, the end result is a press-ready PDF file which meets the required specifications for digital or offset printing.
How We Can Help You
At Epiphany Editing & Publishing, we are experienced in such areas as page layout design, image editing, typography (font selection), graphic design and typesetting projects. We help organisations or individuals to produce effective, eye-catching publications that fulfill their publicity or marketing requirements. By formatting your document according to the layout style, composition and design you have in mind, we readily juxtapose your text and graphics so that all your content is well presented and easy to read.
Desktop Publishing Projects For Our Clients
Types of desktop publishing projects we have undertaken for our clients include:
- Information memorandums
- Product guides
- Research reports
- Business white papers
Check out our Portfolio page for further examples of our desktop publishing projects.
If you are a business owner who needs a professional-looking flyer, brochure or other corporate document; a student requiring help with formatting your written work; or an author wanting to promote your book, contact us today for desktop publishing advice and assistance.
CLIENT DESKTOP PUBLISHING PROJECTS
Below are some desktop publishing projects we have undertaken for our clients.